From the point of view of communication, there are two ways to approach a website: from the point of view of the contractor – in other words, you – and from the point of view of the visitor – your client. While you are looking to communicate specific information via your website, your clients or prospects are searching for specific information. A cleverly designed website meets the needs of both parties. We do this by devising intelligent information architecture, providing your website with a user-friendly interface and offering your clients the right interaction possibilities.

A website that meets the requirements of the modern surfer needs more than a clever design. Depending on your communication needs and in consultation with the client, we make the right choices in terms of technology (PHP, ASP.net, Flash...), content management system, hosting platform, etc.

The integration of multimedia applications (audio, video...) and the level of interactivity of your website (application forms, blogs & user forums, RSS feeds, polls, online community building...) are also tailored to suit your needs.

Newsflash! The first step to obtaining a high search engine ranking is being found. Search Engine Optimisation (higher ranking through technical web actions) and Search Engine Advertising (e.g. paid listings in search engines) should be an integral part of your web strategy. You’d be amazed what a few relatively simple tricks can do for your website ranking in the search results. From targeted tagging and keyword selection to clever web copy and link strategies... Competitive visibility needn’t be complicated or expensive.

Automated e-mail messages and online newsletters can make an excellent addition to your communication mix. On condition, of course, that they give the desired result.

Mia ensures the smooth roll-out of your e-mail campaigns (i.e. e-mails do not get caught in spam filters). We automate results processing in your databases and use the analysed data to maximise the response to your mailings. And we haven’t forgotten other traffic builders such as online advertising and bannering.

The numbers tell the tale. One of the greatest advantages of online communication today. Whether you want to track the number of visitors to your website or e-shop, the response to your e-mail campaign, readers of your blogs or clicks on your banner campaign, we measure and evaluate the results for you. After all, it is only when you know how many people, but also which people react to your online communication and what they do with it in concrete terms, that you can get the most out of your investments.

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